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Top 10 things writers want from PR people
It’s popular for writers to look down on PR people. The stereotypical media relations representative is inexperienced, doesn’t know one publication from another, hasn’t a clue about how the news...
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Calling publicists: 7 tips for writing a great press release
Press releases are easy to hate. So many of them are poorly written, off target or way too long. But if you’re a writer, press releases are a fact of work life. In the years I’ve been a reporter,...
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